Airline Marketing & Management Course
This course explores how travel inspiration and decision-making influence different types of travelers, from planning and booking to their journey and return. Using real-world case studies from over 20 airlines, students will understand how airlines use marketing strategies and technology to shape consumer behavior.
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Key Responsibilities of a Flight Dispatcher
With the global aviation industry expanding rapidly, this course is designed to equip you with the business, leadership, and aviation-specific knowledge needed for a successful career in airline marketing and airport management.
Key Responsibilities of a Flight Dispatcher
At Kenya Aeronautical College, we provide comprehensive training that equips students with real-world skills needed for success in the aviation industry. Our course covers.
The role of technology in airline marketing & customer engagement. Developing effective marketing strategies aligned with airline objectives
The impact of the airline business environment on marketing. Technology’s role in distribution & communication (including social media)
Market research methodologies for aviation. Airline alliances: benefits & challenges in marketing. The Marketing Mix (Product, Price, Promotion, Place) for aviation
Certificate Awarded
Upon successful completion of the final exam, students receive an IATA Certificate, a globally recognized qualification in airline marketing.
Important Note:
- The course must be completed within 90 days.
- Kenya Aeronautical College, with expert consultants in aviation marketing who have over 10 years of industry experience.
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2025
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Head of Quality & Safety Halla Airlines (Somalia)
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MRO Sales Engineer Kenya Airways (Kenya)
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Senior Cabin Crew JamboJet (Kenya)
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